「あの黒さ」を取り戻す。黒服好きのための洗濯術

Restoring "That Blackness": Laundry Techniques for Black Clothing Enthusiasts

Do you like black clothes?
I like black clothes.


From going-out clothes to everyday wear. Incorporating black helps coordinate your outfit, so there is no color as useful as this.

Personally, I prefer monochrome outfits that incorporate white rather than all black.

 

◼️ Concerns Unique to Black Outfits

Black clothes have their own specific troubles.

 

That is to fade.

 

Gradually, it will fade in color, become reddish-black, or appear faintly white and hazy.


If you wear it continuously, it doesn't bother you that much, but when you compare it to the same clothes in the same color, the difference is obvious. You can't win against aging and wear.

 

 

◼️ Why does it fade?

Do you know why black clothes fade? There are several factors that contribute to this.



01 The color fades.

First of all, the pigment fades.


In fact, there is no such thing as black dye; black dye is created by mixing primary colors such as blue, red, and yellow to produce the color black.

Among them, blue has the weakest durability and is prone to fading due to ultraviolet rays, sweat, and the effects of mildly alkaline laundry detergents.

Among them, blue has the weakest durability and is prone to fading due to ultraviolet rays, sweat, and the effects of mildly alkaline laundry detergents.



02 Impact of Detergent on the Washing Machine

Actually, or rather, you may already know this, but the detergents sold on the market for washing machines are basically intended for washing white clothes.

  • Regain that whiteness.
  • Completely white after washing.


To restore whiteness, washing machine detergents have a very strong cleaning power and are formulated to be weakly alkaline in pH. However, this is not good for black (clothes).It is too strong and causes blue to fade.

Furthermore, stronger detergents contain an ingredient called a fluorescent whitening agent, which enhances whiteness. This ingredient has the property of reacting to ultraviolet light and glowing with a bluish-white color.

It might also be included in the detergent you use. It is a very common and excellent ingredient that can wash things very white.However, naturally, it is not good for black items either.



03 Fraying Due to Friction

Fuzziness. At first glance, this phenomenon may not seem to have much of an impact, but it is the worst enemy of black.

Fuzzing occurs due to friction. As you use black clothing more, fuzzing develops, and before you realize it, the fabric takes on a slightly hazy or cloudy appearance.

It’s hard to notice in dark places, but what about in bright places? The fact that it has become surprisingly white and you decide to replace it—could it be that this has happened more than once or twice already?

 

 

◼️Unknowingly, I had given up.

The black clothes are fading.
There were almost no solutions to this phenomenon.

 

Have you been faintly feeling stressed while continuing to turn a blind eye?

Because it's too obvious, and there's nothing that can be done about it.

 

  • Endure and wear it.
  • To pretend not to see.
  • I'll replace it when the time comes.

Haven't you been living like that every day?



However.

What if that solves it?
Don't you want to know about that new option?

 

 

And then, finally, it appeared.
A detergent that can wash black clothes while maintaining the black color.


The black clothes that were dull and hazy may not become like new, but they will regain their deep blackness.

 


◼️ What is the new option?

That detergent is a groundbreaking laundry detergent that can address multiple fundamental causes of fading.


That is,

  • It complements faded blue.
  • With a neutral and gentle cleansing power, it gradually slows down fading.
  • No fluorescent whitening agents are included.
  • It contains a unique enzyme that gently reduces fuzziness.

 


In other words,

  • You won’t be disappointed by faded black anymore.
  • The uncertainty of "Maybe I should just buy a new one?" decreases.
  • You can continue to wear your favorite black piece for a long time with care.

 

If you are interested in that new option, please be sure to check the details at least once.

 

LOVE BLACK 黒専用洗剤

Keeps black beautiful. Detergent for black.

Revives faded black, addressing fraying and dullness as well. With each wash, the black becomes deeper and more beautifully restored. LOVE BLACK is a special detergent for those who love black.

 View details of LOVE BLACK